How we helped
our clients.

We sourced contacts by role, industry and company, as well as from LinkedIn groups focused on stocks, bonds and investing. Before industry conferences, we contacted attendees and booked meetings in advance. The demo flow became so consistent that the client's dedicated SDR eventually focused entirely on this channel.

After month one, we compared conversions and selected the combination producing the highest-quality replies. From month two, all five LinkedIn accounts focused on it, concentrating volume and generating relevant conversations faster.

The first month fell in August, with fewer replies during the holiday season. We maintained the target, increased follow-ups in September and October, re-engaged contacts who had asked us to return later and focused on the most responsive segments.

Each month, we published four company page posts and four posts on each connected profile. Content built context and trust, while consistent invitations and follow-ups turned attention into meetings.

Our team managed lists, sequences, replies and demo bookings end to end. Content made the new brand feel active and increased trust in account messages.

Alongside outreach, we manage content on the LinkedIn accounts. Posts demonstrate type design expertise and help prospects understand who is contacting them before replying.

Once the client approved the audience, the team handled sourcing, initial contact, conversations and scheduling. Automated accounts provided reach, while the personal profile enabled more individual engagement.

Over six months, we tested segments systematically. We scaled successful combinations until each narrow audience was exhausted, then moved to the next hypothesis while retaining conversion and cost-per-meeting data.

With a limited market, volume could not compensate for poor targeting. We carefully filtered contacts, tailored messages to their needs and scaled only segments generating interested replies.

Month one served as both launch and a demonstration of the full method: lists, sequences, limits, replies and reporting. We documented the work so the internal team could continue easily.

The niche required accurate identification of companies and people influencing automation projects. We filtered by industry, responsibilities and relevant needs, then managed conversations through to meetings.

Month one tested hypotheses. In months two and three, we increased volume in segments generating the highest-quality replies and SQL meetings.

During the first two months, we refined audiences and messaging, booking 10–12 meetings per month. Optimised hypotheses raised this to 15–20 monthly. Before the largest conference, we identified participating companies and relevant contacts and built the team's schedule in advance.

A small pilot tested demand without extensive infrastructure. Reach The Lead handled messaging, replies and qualification through to booked meetings.

We tested three approaches in parallel in month one. One combination produced substantially better replies, so all volume shifted to it in months two and three.

Alongside the campaign, we trained the internal team on segmentation, limits, reply assessment and converting interest into meetings.

In month one, we compared segments and messages. In months two and three, we focused accounts on combinations with the best conversion and opportunity quality.

We connected 33 LinkedIn accounts to GetSales, branded each profile and launched posting. For email, we set up 50 mailboxes and demonstrated domains, DNS and Instantly. Weekly Zoom sessions covered LinkedIn, email, AI and HubSpot automation while real campaigns and hypotheses launched in parallel.

We automated data flows between LinkedIn, email, CRM and sales, including statuses, tasks, follow-ups and internal workflows. The department operated as one system rather than separate campaigns and spreadsheets.

Alongside two monthly launches, we trained employees to manage accounts and automation and prepared initial messages, follow-ups and responses to common objections.

We created around 500 workflows to transfer data, tasks and statuses between departments. We also launched ten LinkedIn accounts and 50 mailboxes, connecting incoming replies to CRM.

We ran Zoom sessions with demonstrations and practice twice weekly. Each session was recorded, and participants received written instructions to retain and apply the knowledge after training.

We fully set up the page, developed brand guidelines and produced copy and visuals for three months of regular posts. Followers began arriving during launch.

Initial posts and visuals were designed as parts of a consistent system rather than isolated publications.

Five LinkedIn accounts targeted partners and decision-makers. Each conversation focused on how the product matched the fund's investment thesis.

Outreach was highly targeted: we researched each fund's focus and previous investments, contacted specific partners and arranged conversations with the project team.

Our team built regional lists, set up infrastructure and managed conversations through to order quantities, terms and documents. The client joined at the commercial discussion stage.

In month one, we tested segments and secured around 12 meetings. After refining lists and messaging, we scaled the best combinations, reaching roughly 20 meetings in each of months two and three.

Emails went directly to target HR leaders. Replies generated both sales opportunities and insights to refine the product's positioning.

We worked through the first list over two months. The client then returned with a new list for a second two-month cycle using the proven campaign approach.

The initial phase covered both campaign execution and channel economics: infrastructure costs, touchpoint volume, deliverability and segment conversions.